Andrea – Design system, AI, UI/UX

A network of companies specializing in digitization for the protection and enhancement of cultural heritage, serving institutions such as libraries, archives, and universities.

• Led end-to-end development and software architecture for heritage preservation products, including the Coosmo DAM digital asset management platform, the software powering Atlas Hawk professional scanners, and the back-office system for a central state archive.
• Maintained and evolved the DAM platform, and contributed to side projects on the digital enhancement of historical and cultural assets.
• Directed cross-functional discovery and user-centered design strategy for digital learning and research platforms, expanding access across academic and research institutions.
• Integrated AI-driven tools into product and service design workflows, accelerating discovery, user research analysis, and design-to-development handoffs.

A scalable, custom enterprise platform built on a proprietary modular framework, optimizing supplier and contract management for corporate administration teams. The system centralizes data, tracks deadlines, and securely manages documents.

• Worked on the core technical implementation of the platform.
• Built a secure REST connector to automatically query and synchronize supplier data from the company's existing ERP.
• Developed a dynamic scheduling module that calculates notice periods from custom parameters (expiry, notice days, costs) and triggers targeted email alerts.
• Implemented a version-controlled document upload system, along with dynamic calendar and filterable table views for tracking contracts.
• Structured the backend using an MVC pattern, ensuring scalability, strict role-based access control, and detailed access logging.
• Delivered strategic product and service design consulting to enterprise clients, streamlining digital workflows and guiding the adoption of modern, scalable design practices.

One of the world's leading automakers, housing an iconic portfolio of global brands including Fiat, Alfa Romeo, Jeep, Peugeot, Citroën, Lancia, Opel, and Maserati. This project focused on the creation and architecture of a unified, enterprise-grade global design system designed to power digital products across the entire company ecosystem.

• Developed the system within an international cross-functional team, establishing a shared foundation of design tokens, reusable components, and UX patterns to ensure brand consistency, scalability, and design-to-development efficiency globally.
• Architected and scaled a global multi-brand design system deployed across 10+ automotive platforms, improving UI component reusability by 70%.
• Established alignment across global engineering, product, and brand teams to ensure strict interface consistency and WCAG 2.1 accessibility standards.

A series of high-profile digital transformation projects and web campaigns for major global manufacturers of agricultural and construction machinery. These digital properties were designed to engage a worldwide network of customers and dealers while modernizing the brands' market footprint.

• Led the technical execution of a complete overhaul of the brands' digital presence, ensuring a modern, cohesive, and scalable user experience.
• Developed dedicated web platforms and interactive digital campaigns to introduce new lines of heavy machinery to the global market.
• Coordinated the deployment of digital assets, bridging creative requirements with robust web implementation to handle high-traffic global releases.
• Advised leadership on service design and digital transformation initiatives across complex hardware and software ecosystems.

The maison required a refined digital presence capable of translating its rich tactile heritage, rare raw materials (such as Vicuña and Cashmere), and timeless aesthetic into an immersive e-commerce experience. This project involved the UX/UI digital redesign and strategic architecture for Loro Piana Digital. The goal was to elevate the brand's global online storefront, merging storytelling with modern, high-conversion luxury retail user journeys.

• Led end-to-end design strategy and execution for the flagship e-commerce platform.
• Led design of the remote clienteling portal, supporting personalized client engagement.
• Elevated the global customer experience across both digital touchpoints.

A unified digital ecosystem and multi-site platform created for a prominent network of civic museums, designed to serve both the general public and internal cultural staff. I was responsible for the overarching digital architecture, design strategy, and final rollout. My main contributions included:

• Multi-site Ecosystem: Led the construction of a scalable suite of websites, unifying the online presence of several distinct museums under one robust technological umbrella.
• Shared Design System: Designed and implemented a comprehensive design system from scratch to ensure brand consistency, streamline development, and provide a unified user experience across all digital properties.
• Staff Training & Handoff: Defined the content management workflows and personally trained the foundation's employees and curators, empowering them to autonomously manage and publish daily content.

• Owned the overarching digital architecture, design strategy, and final rollout of a scalable suite of websites, unifying the online presence of several distinct museums under one technological umbrella.
• Designed and implemented a comprehensive design system from scratch, ensuring brand consistency, visual accessibility, streamlined development, and a unified user experience across all digital properties.
• Defined the content management workflows and led onboarding and training sessions for the foundation's employees and curators, empowering them to manage and publish daily content autonomously.