Breon – WordPress, React, Next.js

A multi-site higher-education marketing platform powering about 59 active campaign and institutional websites, including campaign portals, microsites, and landing pages for prospective students and institutional audiences. It uses reusable, design-token-driven layouts and AI-assisted content workflows to support fast, consistent, and accessible delivery from Figma to CMS handoff.

• Served as a front-end systems engineer across a multi-site higher-education platform powering about 59 active campaign and institutional sites, and acted as the front-end go-to for cross-site issues and architectural decisions;
• Designed and shipped about 5 full front-end builds from Figma to CMS handoff, plus ongoing development of campaign portals, microsites, and landing pages across multiple clients;
• Cut net-new landing-page delivery time by about 60–70% by replacing per-page builds with reusable structured layouts, design tokens, and AI-assisted content workflows;
• Established and enforced front-end standards for accessibility, semantic content hierarchy, Core Web Vitals, and SEO integrity at the system level;
• Partnered across UX, design, content strategy, and analytics teams to translate brand systems and campaign objectives into scalable front-end implementations;
• Mentored developers and contributed to internal standards for component-driven, accessibility-first development.

A structured content-to-production engine that transforms documents and structured copy into deterministic, accessibility-aware WordPress layouts. It reduces editor-to-frontend drift, supports AI-assisted site generation, and enables theme-agnostic publishing workflows across modern WordPress ecosystems.

• Architected a dual-context rendering system over a shared content schema, eliminating editor-vs-frontend drift;
• Built a provider-agnostic AI orchestration layer with prompt-to-section content mapping, schema-validated outputs, and 24-hour response caching to reduce API cost;
• Shipped a Model Context Protocol connector that let AI agents scaffold complete WordPress sites, including content deployment, menu generation, design-token application, and page batch deploy;
• Implemented Freemius licensing, security hardening, and theme-agnostic compatibility across Elementor, WooCommerce, Yoast SEO, and Gutenberg-native themes.

Contributed to the evolution of the university’s web presence through structured component development and scalable UI patterns within the Heelium theme framework. The work focused on improving consistency, maintainability, and usability across a large institutional WordPress ecosystem serving diverse academic units.

• Collaborated with a cross-functional development team to enhance the Heelium WordPress theme, introducing reusable shortcodes and modular components to standardize content presentation across departments;
• Designed and implemented UI patterns including accordions, tab systems, widgets, and structured content blocks to improve usability and reduce duplication across university sites;
• Advocated for consistent layout systems and reusable interface elements, helping shift development from page-by-page customization toward component-driven architecture;
• Balanced accessibility, branding standards, and maintainability within a large institutional ecosystem serving diverse academic units.

Led the transition of the School of Education’s web presence from a fixed-width legacy site to a fully responsive WordPress framework during the early adoption of mobile-first design. The work focused on modernizing the digital experience across devices, improving scalability through reusable patterns, and aligning the site with accessibility, branding, and communication goals.

• Led the transition of the School of Education’s web presence from a fixed-width legacy site to a fully responsive WordPress framework during the early adoption phase of mobile-first design;
• Designed and developed the School of Education’s first responsive WordPress theme, modernizing the digital experience across desktop, tablet, and mobile devices;
• Implemented structured layout patterns and reusable templates to improve scalability and reduce content inconsistencies across academic departments;
• Ensured ADA accessibility standards, cross-browser compatibility, and university brand compliance within a complex institutional environment;
• Partnered with internal stakeholders to align web structure with enrollment, communications, and content strategy goals;
• Integrated web and social content workflows to create a more cohesive digital presence across channels.