Igor – UI/UX, Product design, Figma

Over 200 projects were successfully delivered over the past 7 years, accumulating 10,000+ hours of experience in UX/UI design. Projects focused on creating engaging user experiences that boost client product usability across SaaS, e-commerce, mobile apps, and websites. Work has involved complex systems and dashboards, improvements of the conversion rates, and enhancement of user engagement through intuitive and responsive design solutions.

• Redesigned key product interfaces for web and mobile, resulting in a 20% increase in user retention;
• Created and maintained design systems to ensure consistency across multiple platforms;
• Implemented interactive prototypes in Figma to demonstrate product features to stakeholders;
• Developed UX flows and wireframes for complex SaaS and mobile applications, focusing on user-centric experiences;
• Collaborated with developers to ensure design specifications were accurately translated into functional interfaces;
• Optimized UI elements and streamlined navigation, which led to a 15% decrease in bounce rates;
• Managed multiple client projects simultaneously, delivering all milestones within deadlines;
• Conducted usability testing and iterated based on user feedback to improve overall product usability and engagement.
• Consistently maintained a 100% Job Success Score, earned the Expert Vetted status, and generated $300,000+ in earnings.

A creative marketing agency focused on digital advertising and brand development for online products. One of their key projects was a marketplace catering to gaming enthusiasts who wanted to enhance their Counter-Strike: Global Offensive experience.

• Led the creative team in designing marketing ad campaigns that boosted user acquisition by 25%;
• Developed a visual branding strategy for opencsgo.com to align with the gaming community’s interests;
• Oversaw all phases of creative development, from concept to delivery, ensuring high quality and brand consistency;
• Coordinated with cross-functional teams, including marketing and product, to produce compelling ad creatives;
• Optimized campaign visuals based on data-driven insights, leading to increased engagement and click-through rates;
• Created dynamic content for social media and digital platforms to promote opencsgo.com;
• Implemented innovative storytelling techniques in advertisements, increasing customer interest and retention.

A high-level Ukrainian esports organization known globally for its dominance in various competitive gaming titles such as Counter-Strike: Global Offensive, Dota 2, and PUBG. Its vision is to elevate esports to a new level, combining high standards of gaming performance with community engagement.

• Created compelling visual content for digital marketing campaigns, boosting fan engagement by 30%;
• Developed a consistent visual style for social media and promotional materials that aligned with the NAVI brand;
• Collaborated with content creators and players to generate engaging and relevant content for the gaming community;
• Managed the design and rollout of NAVI's memorable event branding for significant esports tournaments, increasing viewership and brand loyalty;
• Managed a creative team of up to 10 people, including external contractors, ensuring timely and high-quality delivery of all creative assets;
• Oversaw video production and shooting of video ads, coordinating all aspects from pre-production to final editing to enhance NAVI’s brand promotion.

A leading digital marketing agency known for creating impactful campaigns for major international brands, this tenure involved leading creative efforts on various high-profile projects for clients, including HTC One, Lipton Ice Tea Ukraine, McDonald's, and Pepsico.

• Managed a creative team of designers and external contractors to deliver impactful marketing campaigns for multiple clients, including HTC, Lipton Ice Tea, McDonald's, and Pepsico;
• Led the creative direction and execution of digital marketing campaigns that resulted in increased audience engagement and brand visibility;
• Developed consistent visual branding for multiple campaigns, aligning with client guidelines and marketing strategies;
• Collaborated with content creators, copywriters, and strategists to create cohesive, engaging marketing campaigns across different platforms;
• Oversaw video production and directed multimedia shoots to create compelling video ads;
• Presented creative concepts to clients, ensuring all ideas met the strategic objectives and were executed to the highest standards.