R – Figma, UI/UX, Adobe

A FinTech company that provides API-based solutions, data, and payment solutions for financial service providers and online businesses.

• Was in charge of supervising and supporting 1 ux designer and 1 visual designer.
• Created and implemented 1 new product & enhanced 4 existing products.
• Collaborated with several stakeholders and product managers across demand & supply products.

An Open Finance platform that enables its clients to integrate BaaS (Banking as a Service) into their products or applications by using the plug-and-play APIs. One of its products, the Control Center Dashboard, provides a benefit for tech companies to manage and monitor the financial features of Brankas' API products within their applications. The enhanced onboarding solutions were successful, reflected by faster onboarding time (user signup to first live transaction); 15% faster onboarding time in 2023.

• Partnered with a UX Researcher and a UI/UX Designer to uncover insights and translate concepts into features that address user problems and needs.
• Hosted a competitive analysis session to diverge ideas and brainstorm solutions. All of this is based on the initial research provided by the UX Researcher.
• Executed prototypes and high-fidelity designs.
• Presented works to gain buy‐in from stakeholders.
• Hosted a Competitive Analysis workshop with a product manager, researcher, and designer, which helped the team generate ideas and solutions quickly while also iterating and giving feedback at the same time.

A tech company in Indonesia specializing in education-based services. One of its flagship products, English Academy, offers interactive online English learning. Users can flexibly book their study sessions, with the added convenience of an automatic scheduling feature. Based on NPS Q4 2022 data, booking rescheduling is one of the features promoted by users to other potential users.

• Partnered with a product manager to uncover user insights & pain points from existing data in the field.
• Worked together with a product manager, UI designer, and UX copywriter to generate possible solutions based on user insights and problems.
• Was in charge of creating the wireframe based on the solutions we came up with from the workshop.
• Supported the UI designer to finalize the high-fidelity design and ensure the design is aligned with the user flow & wireframe.
• Contributed to the successful feature enhancement within the one-month timeline.
• Conducted Ideation Workshop with Product Manager, UI Designer, and UX Copywriter.

A school management system that aims to facilitate the management of student data and payments. This project aims to create three dashboard application designs that can meet the needs of school administration within a reasonably narrow deadline (considering that the realm of digitalization of school administration also has many competitors).

• Partnered with a VP of Design and two project managers to uncover insights and translate concepts into features that address customer behaviors and motivations.
• Created frameworks and prototypes to share the vision, design principles, and content strategy.
• Designed the Desktop and Web application: executed basic design systems, prototypes, and high-fidelity designs.
• Presented works to gain buy‐in from stakeholders.
• Helped the team deliver the product in a fast-paced and effective way, within a 10-month timeline.

A user-friendly application that enables patients to quickly find doctors at nearby health facilities and book online appointments, eliminating the need for long wait times or standing in queues.

• Led the design of the app's enhancement across mobile alongside a Senior UX Researcher and a UI/UX Designer from the outset of the project in November 2017;
• Partnered with a Senior UX Researcher and a UI/UX Designer to uncover insights and translate concepts into features that address user problems and needs;
• Created frameworks and prototypes to share the vision, design principles, and content strategy;
• Designed the mobile application: executed prototypes, icon sets, illustrations, and high-fidelity design.
• Presented works to gain buy‐in from stakeholders.
• Contributed to the successful timing: The application was successfully developed within the ten-month timeline.
• Additionally, created the icon set designs and illustration designs.