Ricardo – Figma, UI/UX, Adobe Photoshop

A healthcare technology project focused on designing internal tools to help professionals efficiently access, organize, review, and act on critical information within complex healthcare workflows. The project involved developing a structured information architecture and scalable workflow framework designed to improve information management and support future product growth.

• Designed clinician-facing, human-in-the-loop tools to review patient context and validate AI-generated recommendations;
• Led product design from discovery through delivery, balancing user needs, business goals, technical constraints, and AI-powered workflows;
• Explored AI interaction models through rapid AI-assisted prototyping, testing multiple concepts and interaction directions.

A product design project in the automotive industry covering both B2B and B2C digital products. The project focused on end-to-end UX/UI design, from user research and product strategy through design implementation, in close collaboration with Product and Engineering teams.

• Led end-to-end product design for B2B and B2C products, including Car Report, Online Transfer, and Price Report, from research through implementation;
• Designed distinct B2B and B2C experiences, adapting workflows, information architecture, and interfaces to different user needs;
• Used qualitative and quantitative research, product metrics, usability testing, and A/B and multivariate testing to prioritize initiatives and measure design impact;
• Partnered with Product Managers, Product Owners, and engineers to define priorities and balance user needs, business goals, technical constraints, and product performance.

A product design project in the customizable packaging industry, focused on improving the product page experience for a growing and diverse product catalog. The project involved creating a more intuitive and flexible UX/UI solution to support complex customization options, highlight sustainability features, and improve the overall customer journey and conversion potential.

• Redesigned e-commerce product configuration experiences, simplifying complex customization flows and making product selection more intuitive;
• Conducted UX research and analyzed user needs to identify pain points across the configuration journey;
• Designed user flows, wireframes, and high-fidelity UI solutions focused on clarity, usability, and conversion;
• Improved the presentation and organization of product options, helping customers make informed decisions during configuration;
• Collaborated closely with Product and Engineering teams to validate solutions and support their implementation.

A mobile-first field app designed to support on-site team leaders in organizing teams, attendance, and tasks. Tracking progress and communicating constraints, tightly integrated with centralized project planning and Work Breakdown Structure (WBS) workflows.

• Designed complex enterprise workflows for CRM, scheduling, workforce management, and mobile field applications for field teams;
• Collaborated with Product Owners and Engineers to evolve shared product patterns and scalable design solutions across products;
• Applied accessibility considerations, including color accessibility, to improve clarity and usability for field users;
• Designed the UX/UI of My Shift, a mobile-first application within the MAHI platform, tailored for the construction industry;
• Developed UX flows and UI components optimized for mobile use in the field, focusing on clarity and speed;
• Delivered interactive prototypes and collaborated closely with developers, product owners, and stakeholders to align user needs with business goals.

A product design project focused on creating digital experiences for startups and organizations across various industries. The work combined UX, UI, and visual design to transform business and user needs into clear, intuitive, and scalable digital products, with close collaboration across product and development teams.

• Designed websites, digital platforms, and UX/UI solutions for startups, cultural institutions, and enterprise clients;
• Led the redesign of Codelco's corporate website, improving information architecture and the overall digital experience;
• Designed digital experiences for projects including the Chile Architecture Biennale and CinemaChile, collaborating directly with clients from concept through delivery.