Victor – Node.js, React, AWS

Construction marketplace connecting homeowners, real estate agents, and property investors with vetted contractors and service providers for renovation, maintenance, and repair projects.

• Rearchitected and modernized the codebase, improving maintainability, enforcing strict type safety, and reducing technical debt;
• Established agentic AI development practices and integrated AI agents into engineering and operational workflows;
• Automated key workflows to improve operational efficiency and reduce manual effort;
• Scaled the platform to support expansion into multiple markets;
• Built and maintained a Claude Enterprise ecosystem to improve team productivity and knowledge sharing;
• Continuously researched, validated, and implemented new product and process ideas;
• Identified business opportunities, pitched solutions to stakeholders, and led implementation end to end;
• Led the company's branding and product identity initiatives.

Product discovery and user research platform that enables teams to validate product ideas through unmoderated user testing, usability analysis, and structured feedback.

• Increased adoption of card sorting by introducing an accessible drag-and-drop flow in React;
• Boosted participant recruitment and engagement by launching an embeddable React research widget with branding customization and targeting;
• Improved accessibility compliance and inclusivity by enhancing a React-based Design System in Storybook to meet WCAG AA standards;
• Increased design consistency and reduced design debt by championing adoption of the React/Storybook Design System and writing practical documentation;
• Led end-to-end development of unmoderated study features, improving researcher insights, enhancing participant experience, and scaling the platform for enterprise adoption;
• Reduced CDN expenses by 65% through AWS CloudFront optimizations, including tree-shaking, lazy widget loading, frontend caching, and performance improvements;
• Collaborated on rebuilding the GraphQL Results API, migrating from a monolith to a microservice and reducing load times;
• Developed AI Theme Detection leveraging LLMs, with prompt experimentation, versioning, and evals;
• Delivered AI-powered follow-up questions by integrating with OpenAI and refining prompts;
• Led a design comparison initiative in React/Node.js, enabling users to test multiple variants within the same study;
• Created an Accessibility Hub that promoted inclusive design and engineering best practices across teams;
• Led observability improvements by enhancing logging, creating Datadog monitors, configuring proactive Slack alerts, and defining SLOs;
• Rebuilt the CSV export system, replacing a fragile AWS Lambda with a robust, testable service.

Created and launched a global platform for houseplant enthusiasts to discover, learn, and connect around plant care.

• Built a static site with Next.js, deployed on Vercel, optimized for SEO and performance;
• Led UX/UI, marketing, and development as solo founder;
• Grew the community to 1,000+ Slack users and 18k monthly visitors through 100% organic traffic.

Headless commerce platform that enables businesses to manage products, content, and digital storefronts through a flexible API-first architecture.

• Improved brand consistency and usability by redesigning the taxonomy map, aligning it with product guidelines, and enhancing node interactions;
• Enabled monetization by implementing the frontend for new payments and pricing pages with React and GraphQL APIs;
• Accelerated developer adoption by creating a Vue.js starter kit with a prebuilt storefront;
• Supported onboarding by hosting a live YouTube session showcasing the starter kit, helping developers understand its architecture, and adopt it faster.